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The infrastructure layer,
powering your CX team.
Zefi is built to reconcile, structure, and control your customer data, giving you a clear picture of reality and the system to act on it.
It's the foundation of your CX team.
From customer interactions to quantifiable impact.
Zefi is a new generation VoC system, AI-native, built for modern CX teams that need full control over their customer data and a clear framework to turn signals into decisions. The new standard CX infrastructure.
See Zefi in action
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A member of our team will get in touch soon
"Post-purchase detractor recovery drove a 15% increase in repeat purchases."
"5-star reviews in Google results reduced our cost per click."
"VoC-based size chart corrections eliminated logistics returns."
Your feedback sources,
enriching each other automatically.
Personalised in-app experiences
to better feel your customers.
Structure the unstructured data.
Bridge qual & quant and get the why of your numbers.
Stay ahead of your customers.
A company-wide operating system.
Built for the teams that can't afford to guess
Fast to start, no persistent structure.
Misses your company context and it's hard to keep it updated.
You'll never know if the source exists or is invented.
Numbers and text stay separate.
Can't act to close the loop with customers afterwards.
Can’t really propose you strategies based on real executed use cases.
Slow to value.
Hard to customise.
Dashboards without drill-through.
NPS scores, no root cause.
Not action.
Will charge you for every moment of consulting.
3–18 months before first signal is structured.
Until whover built it leave or they don't have time to improve it.
Insight in a doc no one can challenge.
Deferred indefinitely.
Someone generally still has to copy-paste and convince.
If you have the expertise, we’ll give you the technology. If you don’t, we’ll guide you in every step.
Insights live in minutes, not quarters.
Auditable, versioned, yours.
Every insight links to its source, always.
Bridged from day one.
Zero manual steps.
Without making you depended on us.
Fast to start, no persistent structure.
Misses your company context and it's hard to keep it updated.
You'll never know if the source exists or is invented.
Numbers and text stay separate.
Can't act to close the loop with customers afterwards.
Can’t really propose you strategies based on real executed use cases.
Slow to value.
Hard to customise.
Dashboards without drill-through.
NPS scores, no root cause.
Not action.
Will charge you for every moment of consulting.
3–18 months before first signal is structured.
Until whover built it leave or they don't have time to improve it.
Insight in a doc no one can challenge.
Deferred indefinitely.
Someone generally still has to copy-paste and convince.
If you have the expertise, we’ll give you the technology. If you don’t, we’ll guide you in every step.
By the time you find out, it's already too late
By the time you find out, it's already too late
Our team of experts will be there to guide you
with the integrations of 100+ sources
We don't hand you a tool and a help doc. Our expert team designs your data pipeline logic with you, reconciling sources, selecting only the relevant signals, and building the taxonomy that makes your CX infrastructure truly yours. The result feels effortless. The work behind it isn't.
Freshdesk
Zendesk Sell
Apple Store
Google Play Store
Jira
Intercom
Zendesk
Notion
Slack
Hubspot
Google Drive
Youtube
Klaviyo
Tally
KNO Shopify
Zoho Desk
Tiledesk
Re:Amaze
Discourse
Mixpanel
Customer.io
Pendo
Google My Business
Freshsales
Close CRM
Zoho CRM
Amazon S3
Snowflake
Survey Monkey
Delighted
Kustomer
G2
Trustpilot
Typeform
TikTok
Trello
Clickup
Asana
Pipedrive
Salesloft
Salesforce
Keap
Gong
Microsoft Teams
Discord
Front
Gmail
Can't see an integration you work with?
Request an integration
Peace of mind with enterprise data governance & security
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Frequently Asked Questions About Zefi AI Assistant & Zefi Features
Yes.
That’s one of Zefi’s core strengths.
Zefi works across all your connected data sources, such as:
- Surveys
- Support tickets
- NPS responses
- App reviews
- Social or community feedback
It unifies everything into a single layer, so you can structure your data, extract insights and ask questions from your entire customer voice. No silos.
When using Zefi AI assistant, you can get answers on the voice of your customers in a few seconds.
Responses are designed to be near real-time.
Most queries return in seconds, even when analyzing large volumes of feedback across multiple sources. This makes it easy to:
- Explore follow-up questions interactively
- Use Zefi in live meetings or reviews
- Quickly validate hypotheses without waiting on reports
You could build internally, but most teams underestimate the complexity.
Zefi is purpose-built for customer feedback analysis, which means you get:
- Pre-built pipelines for messy, unstructured CX data
- Taxonomy control and tagging tuned specifically for VoC, support quality, and sentiment analysis
- Fast time to value (days, not months)
- Continuous improvements without maintenance overhead
If customer insight is critical but not your core product, Zefi lets your team focus on acting on insights instead of building infrastructure. We are your CX infrastructure.
Yes.
Zefi is built for global teams.
We support feedback in more than 100 languages and can analyze them together in a unified way. This means you can:
- Aggregate insights across regions
- Identify trends regardless of language
- Ask questions in one language and get answers based on all your data
No need to manually translate or segment your datasets.
Accuracy is critical when working with customer data.
Zefi minimizes hallucinations by grounding every answer in your actual data. The AI doesn’t “guess”, it retrieves and analyzes real customer feedback before generating a response.
We also:
- Provide traceability, so you can drill down into the underlying feedback behind each answer
- Continuously evaluate and improve accuracy on real-world CX use cases
- Apply safeguards to avoid unsupported or low-confidence claims
The result is answers you can trust and verify when needed.
Zefi’s AI Assistant is your always-on analyst for customer feedback.
Instead of manually digging through surveys, support tickets, or reviews, you can simply ask questions in plain language. For example:
- “What are the main complaints about onboarding?”
- “Why are customers churning this quarter?”
- “Summarize negative feedback about our latest release”
- “Are support agents improving over time?”
The Assistant understands context across all your data sources and gives you clear, actionable answers in seconds, no SQL required.
Yes, we have a set of more than 100 native integrations and you can connect all your tools in just a few clicks. The onboarding is quick and the Zefi Customer Success team will take care of all of it. In a couple of days you'll have all your customer interactions centralized into Zefi. You can see a list of the main integrations directly from here.
Zefi helps for the most product, leadership, voice of customer and customer experience teams but our objective is to help your entire company create a customer-centric culture. For this reason, customer support, marketing and sales teams generally use Zefi as well to find user feedback to back their convictions quickly.
Feel free to take a look at how Zefi can help:
Zefi helps product development teams collect and consolidate their data and build custom taxonomies using large language models to automate tagging. Product and Customer Experience teams use Zefi to surface answers to the most pressing customer questions, identify the most critical pain points to solve, and validate what customers care about the most.
We recommend that teams have at least 600 combined feedback records from all sources (support tickets, social, communities, etc.) monthly.
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